Search engine optimization (SEO) is a dense topic. It is a big enough topic that many people make a pretty decent living doing it, and there are dozens of books written about the subject. However, for most restaurant owners, a few minor updates and changes can be enough to make a significant difference in terms of where you rank for select keywords.
While you may need to pay a specialist or agency to rank well for highly competitive terms, the following articles should help get started with the basics:
If you follow these articles, you will most likely do well in searches for your restaurant’s name, and possibly some related keywords as well. Unfortunately, all of your competitors are doing the same thing, so your results will vary, depending on where you are located, and what you are aiming for.
If you have any questions about any of these topics, you can email support for advice.